As world-renowned experts in chatbot development, we recommend during this stage starting the chatbot implementation create a definition of tangible benefit, that could impact the bottom line. We divided benefits into two groups according to how bots impact the bottom line: cost reduction and profits increase.
In the video, the speaker explains in depth these benefits. Besides these two types already mentioned, we identified them in the following way:
- Chatbots optimize information management
- Chatbots automate the working process
- Chatbots make advertising campaigns cheaper
- Chatbots are the new sales channel
- Chatbots improve cross-selling
See the next lesson Chatbot’s Roles